Jade Raymond Bringing EA An Open World Action Game


If there’s one thing EA hasn’t really attempted yet, it’s to create a massive open-world action game similar to that of the Assassin’s Creed series. Instead of trying to venture out into that field yourself, with tens of millions of dollars likely to be invested in this venture into unknown territory, why not bring the master, themselves, to help guide the way? That seems to be the direction EA took when they initially hired Jade Raymond earlier this year, as GameSpot reports that her Motive Studios are making something in that vein for Electronic Arts.

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“We’ve never really operated in the largest genre of gaming, and that’s the action genre,” EA CFO Blake Jorgensen said at the UBS Global Technology Conference. “That’s the Assassin’s Creed-style games; more open-world, more single-play versus multiplayer. It’s not been an area that we’ve operated in. We recently hired Jade Raymond, who was behind the Assassin’s Creed franchise for Ubisoft and she will be building an action genre for us through a studio we’re building out in Montreal right now. So a lot of excitement around the action genre.”

In addition to Motive Studios, when it was first revealed that Jade Raymond would join EA she would also oversee production at Visceral Games and aid Amy Hennig with her upcoming Star Wars video game. I will also totally own the prediction that the success she brought with the Assassin’s Creed franchise is what EA hopes to replicate, which seems to be the case with this open-world action game.

Hopefully, it goes somewhere in a direction other than in “historical Europe.” Bringing in Jade Raymond should be to expand the genre and copy her success, not the ideas of the games that she helped make famous.