E3 2015: More Than 21 Million Tuned In On Twitch

Just a few weeks after E3 2015 has died down, some of the interesting viewing stats are being brought out. Twitch has released an infographic, boasting about high viewership that included 21,038,004 unique viewers tuning into their various live streams throughout Sunday, June 14 and Thursday, June 18. That number almost doubles their unique viewer count for 2014, which sat at around 12 million viewers.

Furthermore, Twitch concurrent E3 2015 viewership capped off at roughly 840,000, which is higher than some of eSports’ major tournament grand finals events. To break it down, Electronic Arts’ media event saw the most concurrent viewers out of all software publishers, while Xbox’s media event came out on top over hardware development companies Sony and Nintendo. Also, with the advent of co-streaming, international streamers who spoke German, French and Dutch were allowed to co-broadcast E3 streaming events in order to localize content for their viewers who don’t speak English.

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With almost 12 million hours of E3 content watched, it’s becoming more and more clear that television broadcasting is no longer a necessity when it comes to media coverage of gaming’s largest event. While it was nice to see the likes of Jack Tretton, Shuhei Yoshida and others show up on Geoff Keighley’s GameTrailers TV set, shows like Youtube Live @ E3 and 41 hours of live Twitch E3 content have amicably showcased a worthwhile replacement. As consumers start to cut the cord in larger numbers, the likes of digital streaming media have already shown they can pick up where TV left off.

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