Sony UK: Nintendo Decline ‘Could Be Detrimental To The Market’


Managing Director of Sony UK, Fergal Gara, has noted that the recent shortfalls of Nintendo (especially after posting a $15 million operating loss through fiscal 2013) could mean much more to the gaming industry proper, according to an interview with Trusted Reviews.

"[The decline of Nintendo] could be detrimental to the market, unless people like us raise our game and help tap into the younger consumer group that they serve rather well. That is the challenge to us. We need to bring maybe more family-friendly, more casual experiences into the market. I think there’s a big market segment there that we should take the challenge to engage and I see lots of potential to do that."

It is a particularly humbling statement from someone at Sony to make, especially with their company’s recent hardships. They had to sell off company buildings to level off declines in their electronics business (including that of the PS Vita), but hope to see a reversal of fortunes with the initial success of the PS4 and their prospective 4k products.

This statement also speaks to what Sony maybe targeting in the future. A lot of what Sony had been publishing or helping to publish has been more of a mature set of games (Demon’s Souls, Uncharted, Infamous), but with games like LittleBigPlanet and Knack coming out we could start to see a wider berth of games from the company.

Either way, with recent claims that Nintendo could be open to a merger or acquisition, every notable statement from executives of many video game companies will be put under the microscope. It is a very intriguing time to be a fan of the Nintendo Wii U and 3DS.


Want to get the latest gaming news sent directly to your inbox daily? Sign up for our newsletter HERE or below to get daily updates send straight to your e-mail. Just select Gamesided from the “Other Site” dropdown Menu! Also, don’t forget to connect with us on Twitter @Gamesideddotcom.

Gamesided is looking for bloggers to join the team. If interested in this position, please contact Daniel George at