Ouya Coming To All Target Stores

ouyaThe Ouya micro-console has been available in select Target stores since it launched back in June, but now its presence is expanding.

In an exclusive interview with Polygon, Ouya founder Julie Uhrman revealed that, due to consumer demand, the console will be available in every Target store across the United States. That’s a total of 1,800 new stores that consumers will be able to find Ouya.

Target is expected to start advertising the console during its winter push in December with a video advertisement as well as game cards for the system Uhrman stated. She noted that demo stands are going to be set up throughout stores starting some time early next year.

She added that the company is negotiating a deal to make the console available at Wal-Mart, something she expects to be finalizing sometime soon.

You can read the full story by following the link near the top of the story.


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Tags: Ouya Target

  • Harry Styles

    The Ouya micro-console seems like a smart move from
    the console industry to try crush the threat that mobile gaming is actually
    posing. The Ouya might still not be mobile enough to compete with tactile
    devices though and I personally find no advantage in having to buy a controller
    that is nearly half the price of the console.