Ubisoft Budget Runs Amock, Hires ‘Chief Parkour Officer’

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Just when you thought AAA development budgets were overblown enough, Ubisoft goes and does something completely unexpected; they hired a “Chief Parkour Officer.” That’s right, according to Joystiq, Ubisoft has hired popular freerunner Michael “Frosti” Zernow, who will take on the lead of the just-made-up job title.

His role within Ubisoft is to take on an advisory role within the company to make sure that all instances of parkour within the company’s games are accurate, starting with Assassin’s Creed Unity. His qualifications that got him hired for the job including acting as a coach at California’s Tempest Freerunning Academy, and has previously worked in motion capture within prior Assassin’s Creed games.

To be fair to Ubisoft, a great deal of their games include risky traversal through a variety of freerunning methods. Even Watch Dogs includes some difficult jumping over objects to get to a place as fast as possible, which is the basic tenet of what parkour is. On the other hand, the fact that Ubisoft has hired a CPO (Chief Parkour Officer) full time to be the face of all things Parkour is a bit ridiculous, even though I’m sure they can more than afford it.

I mean, you’d think that Ubisoft could afford to make female character animations for their Assassin’s Creed protagonists before they hired one person to look over all things parkour!

Assassin’s Creed Unity will be released on the PS4, Xbox One and PC on October 28th.

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Tags: Publishing Ubisoft Video Games